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Archive for the ‘Fundamentals’ Category

Controlling the distribution of information for business

Icon Written by Dan Fletcher on June 26, 2011 – 8:51 am

Facebook and Twitter are great tools, and can be used very effectively by some types of businesses. When you are using Facebook for you business make sure that you integrate Facebook through you website rather that just having a link to Facebook. How does that work? Say for example you have an update for an [...]



Business is up, way up

Icon Written by Dan Fletcher on February 26, 2011 – 4:25 pm

Austin Business Web picked up 3 clients in the last 2 weeks! Word is getting out. Increased business means we can be more selective about our clients. Proven expertise also means our pricing has been going up. More clients at increased prices as a result of great service. Isn’t that how it’s supposed to work? [...]



Is the Economy picking up?

Icon Written by Dan Fletcher on January 12, 2011 – 12:32 am

My leads have risen by 50% in the last quarter. I have been getting an increasing interest in new websites over the last few months. I wonder whether people are beginning to feel more confident that there will be more economic activity in the near future. Is the economy about to pick up? Of course, [...]



Browsers for surfing and designing

Icon Written by AdminAcct9002 on June 10, 2010 – 9:34 pm

When we develop websites we test for compatibility in the four major browsers (Internet Explorer, FireFox, Safari, Chrome). This is important because if a website looks good then people are more likely to stay on the page and take action. And naturally if the website is wonky in a particular browser then the visitor is [...]



Most Common Website Building Technologies

Icon Written by Dan Fletcher on May 24, 2010 – 12:00 pm

On the internet there are about 206,026,787 million sites, of which less than half are active. This is according to Netcraft.com which has been doing a scanning survey regularly since August of 1995. Looking at data from builtwith.com we see that Drupal and WordPress are the most commonly used technologies for the building and implementing [...]



Acquisition Cost

Icon Written by Dan Fletcher on March 8, 2010 – 7:44 am

How much money does it take for you get a client? What are your advertising costs relative to the price of your product? Naturally, the cost of acquiring a customer is reflected in the price of the product. By reducing the cost of your advertising relative to your product price you can compete more effectively, [...]



Just because someone can read…

Icon Written by Dan Fletcher on January 23, 2010 – 8:04 am

Just because someone can read… does not mean that they can write a book worth reading. Just because someone can watch TV… does not mean that they can make a hit show. Just because someone can use the internet… does not mean that they can make a web page that sells. Making a web page [...]



Small Business Defined

Icon Written by Dan Fletcher on May 17, 2009 – 2:49 pm

Here at Austin Business Web we follow a simple definition of small business that follows a general guideline from the Small Business Administration.     A business that employs less than 500 people is a “small business.” The Small Business Administration has much more complex and precise size definitions by business type. But when we say “Helping [...]



Web-Developer Tasks

Icon Written by Dan Fletcher on March 24, 2009 – 11:33 am

The Occupational Information Network (O*NET) is  developed under the sponsorship of the US Department of Labor/Employment and Training Administration (USDOL/ETA).  They show the following tasks at those of a web developer. These are all important, but I would add to this the knowledge to advise about strategic use of technology to increase business.  That is [...]



Content and Accessibility

Icon Written by Dan Fletcher on March 13, 2009 – 5:36 am

This is going to be a rather short summary of effective web design.    Because it is short, it is advisable to pay attention to every word. The fundamentals of good web page design are: Content A web page needs to have information that is relevant to the subject matter or the business. Accessibility of that [...]